authorSam Goodman, serial entrepreneur, started his first business at eleven years old.

After moving to China in 1995, Goodman learned the language, built and sold the ‘World-famous-in-China” chain of cafes; Beijing Sammies, was a Client Partner for the world’s largest executive recruitment firm and a successful negotiator in English and Chinese on the Westinghouse, US-China $5.4 billion, nuclear power plant bid.

His latest projects: Attract China is about helping outside destinations attract Chinese travelers.